• PBI Lightweight Gold System Ads
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  • PBI Lightweight Gold System Booth
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PBI Lightweight Gold System


PBI Performance Products, Inc.

The PBI Lightweight Gold™ System is the latest innovation in firefighting turnout gear. This unique 3-Layer system was developed in part to combat one of the most serious issues related to firefighter injuries and fatalities— heat stress. This high heat, flame protective system incorporates high performance PBI flame resistant fibers throughout each fabric layer—providing first responders with the most advanced PPE protection and performance available. To introduce this state-of-the-art system to the fire service, TAG Brands developed a full color launch brochure, distinctive print and digital media ad campaigns as well as large format tradeshow graphics featured at FDIC 2014. This revolutionary “turnout gear system” has taken the industry by storm by combining maximum heat and flame protection with maximum durability and comfort—all through a lighter weight 3-layer fabric design.