• Armor AP Ads, Hang Tags, and Logo
  • Armor AP Belly Band
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Armor AP — Advance to Absolute Performance


Safety Components

For the last two decades, fire departments choosing turnout gear consisting of DuPont™ Nomex®/Kevlar® blended fabrics such as TenCate Advance, have been hindered by stiff and uncomfortable performance. Until now, Armor AP™ utilizes ultra lightweight Filament Twill Technology™ by Safety Components, to provide 3x better tear strength, improved flexibility and mobility—all with the proven reliability of DuPont Kevlar filament. To get this message out to the 750,000 firefighters across North America, TAG developed a full page product ad that coincided with a two-sided magazine wrap for the product launch, as well as the product logo, hangtag and marketing support literature. Rave reviews and wide acceptance mean lighter weight, more comfortable firefighting gear featuring Armor AP is available from leading garment manufactures in North America and will soon be launched internationally.